LIVINGSTON, Scotland – 16 January 2017 – Tina Campbell has been appointed Marketing Coordinator by Asset Guardian Solutions Ltd, which specialises in protecting the integrity of companies’ process control systems software that is used to control operations and production processes across various industries.
In her new role, Tina is responsible for planning and executing both online and offline marketing strategies and campaigns. More specifically, she manages media relations, contributes and develops website and social media content, carries out web analytics, produces promotional films, and conducts market and product-related research.
To further strengthen each company’s exceptional reputation for helping customers to operate efficiently, she is committed to raising awareness of their services and products around the world. To achieve this, Tina relies heavily upon digital marketing, as well as more traditional methods.
“When used effectively, the power of digital marketing is phenomenal. Asset Guardian Solutions Ltd supports companies that operate in the oil and gas, food and beverage, transport, pharmaceutical, nuclear power and utilities industries. By communicating regularly – and instantaneously – with their customers and target markets, I am confident that word of their offerings will spread rapidly, making it possible for more organisations to understand the importance of protecting the integrity of their process control systems software, thereby safeguarding and improving operations,” said Campbell.
“Speaking on behalf of Asset Guardian Solutions Ltd, we have invested many years developing the AG Software Solution. We continually update and add to the functionality of our AG software offerings, and feel that the time is right to accelerate how we promote them to the marketplace,” said Sam Mackay,CEO of Asset Guardian Solutions Ltd. “Tina is a passionate, dedicated marketing professional with great drive and experience. We are certain that she will help us to identify opportunities and improve communication with our key markets. We look forward to working with her and welcome her to the team.”
Prior to her appointment as Marketing Coordinator, Tina gained valuable marketing, public relations and sales experience while working for Optical Express, STV Group and ticket sales company TicketSoup.com in Glasgow. Originally from Fort William, Scotland, Tina holds a BA (Hons) Degree (2:1) in Marketing from Glasgow Caledonian University, and a Professional Certificate in Digital Marketing from the University of Aberdeen.